Swiping Right: Not Just for Dating
A recurring theme in Q3 2015/16 was the ‘Swipe Right Scottsdale’ campaign, aimed at educating everyone from brokers, to startup companies, to talented individuals about Scottsdale as an amazing place to live, work, and do business. With a fun play on the dating app ‘Tinder’ popular among millennials, the campaign was highly
successful in garnering media attention and getting people talking about Scottsdale as a fun, proactive business environment.
In Q3 FY 2015/16, the team met directly with 25 commercial real estate brokers and received, generated or responded to 33 new business leads.
San Francisco Market Visit Success
Economic development hosted more than 70 attendees at an event in San Francisco as the launch of its ‘Swipe Right Scottsdale’ campaign. The event allowed economic development to share key Scottsdale messages to real estate brokers, startups and companies looking to expand their business. The Jan. 28 event was hosted in partnership with the Scottsdale Area Chamber of Commerce, LevRose Commercial Real Estate and several sponsor supporters. It also generated a strong media buzz in the Phoenix Business Journal. – read more at choosescottsdale.com